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Biography

Alaa Yasseen is an award-winning creative copywriter and content strategist with over seven years of experience in the advertising industry. Throughout his career, he has worked with global brands like Etisalat and McDonald’s, creating impactful campaigns that have earned him 12+ prestigious awards, including recognition at Cannes Lions.

Alaa’s expertise spans advertising, storytelling, and digital content creation, making him a sought-after professional in the field. His creative contributions extend beyond advertising, as he has also written content for renowned platforms, including comedy sketches for El Daheeh, as well as original content of his own.

With a deep understanding of brand messaging, audience engagement, and persuasive storytelling, Alaa helps businesses and creatives craft compelling narratives that resonate with their target audiences.

Alaa Yasseen is an award-winning creative copywriter with over seven years of experience in advertising. He has worked with major brands like Etisalat and McDonald’s, winning 12+ industry awards, including Cannes Lions.

Beyond advertising, Alaa has written content for popular platforms like El Daheeh comedy sketches, showcasing his versatility as a writer and storyteller. His expertise in brand messaging, audience engagement, and creative storytelling has made him a leader in his field.